Your Kids Don't Want Your Biz? Millenials Do

April 8, 2025

⏱️ Read time: 2 minutes

🔍 You'll learn: Why millenials are buying businesses, how to sell to someone who remembers dial-up internet, ways to not look completely outdated

Real Deal: “Riverfront Roasters”

Meet Marcus, 31, who traded his corporate cubicle for a coffee shop that had been on the market longer than most Instagram relationships. The online ordering system was ancient, but the coffee was great and the customers loyal.

Three months later, Marcus closed the deal. Now he's expanded to five locations and increased revenue by 32%…roughly what he used to spend on food delivery apps.

This trend is growing. Thirty-somethings are buying businesses to escape corporate hamster wheels, using newly accessible financing options, and spotting value in solid businesses with outdated technology.

Value Vault: Selling to Someone Who Thinks Floppy Disks Are Coasters

For Sellers:

  • Talk growth, not maintenance

  • Have digital records ready

  • Prepare for deep operational and financial questions

  • Offer transition support

For Advisors:

  • Text instead of call

  • Connect business to purpose over $$$

  • Find lenders who won't ask "Where's your business partner?"

  • Help evaluate if the tech is "needs updating" or "museum-worthy"

Recommended Resources

Stay rebellious,

kay

p.s. need help with your business? Just hit reply. I respond to all messages.

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